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A WARNER BROS. HIT with

BRENDA MARSHALL: ARTHUR KENNEDY

OLYMPE BRADNA - WILLIAM LUNDIGAN - SLIM SUMMERVILLE birected by WM. McGANN

from q Play by Leon Abrams and George Abboit * Screen Play by Allen Rivkin, Charles Kenyon, Kenneth Gamet * A Warner Bros.-First National Picture

vn ACTION ADS -vis POSTERS

(Pages 2 and 3) (Back Page)

” WHEN FATE CROSSED THEIR TRAILS _IT DOUBLE-CROSSED THEIR LIVES:

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MARSHALL: KENNEDY BRAD: uc SUMMERVILE

SIX-SHEET Rental: 48c Each

(Use it for cutouts and lobby displays)

My vin EXPLOITATION

(Page 5)

MANHUNT FOR KILLER ON ‘HIGHWAY WEST’

With local newspaper cooperation, arrange for a young

Directed me WILLIAM McGANN e From a Play by Leon ee George Abbott W

Screen Play by Allen Rivkin, Charles Kenyon, Kenneth Gamete A Warner Bros,-First Nat'l Picture

Mat 204 — 5% inches x 2 columns (150 lines) — 30c

vir PUBLICITY

(Page 4)

Thrilling Film Adventure on Strand Theatre’s ‘Highway West

One of the season’s most excit- Arthur Kennedy, shows his versa- ing, fast-paced action crime dramas __ tility as an outright gangster, after

is coming to the Strand Theatre next Friday. It’s Warner Bros.’ new film, “Highway West,” starring Brenda Marshall, and Arthur Ken- nedy and featuring Olympe Bradna and William Lundigan.

Brenda Marshall, whose star has risen high in the Hollywood scene on the strength of the several ex- cellent performances she has given in- the short time she has been in films, has a fine opportunity to show her talent in the new picture. And

his role in “City For Conquest.” The film’s story tells of a young bride, Brenda Marshall, who dis- covers that her husband, Arthur Kennedy, is a bank robber. She is forced to go through a harrowing experience with him, during which he murders two policemen. William McGann directed the screenplay, which was written by Charles Kenyon, Allen Rivkin and Kenneth Gamet from a play by Leon Abrams and George Abbott.

man and a girl in a flashy roadster to ride down main street, in a westerly direction if possible, several times daily at busiest hours. Newspaper announces in advance that killer and his girl” will drive through at “Highway West”’ and prints a “Police Report”? blank, with such questions as ‘How many in car”; “License number’’; *‘Exact time car passed certain point”; and similar questions to complete

identification. Most accurate reports get guest tickets.

A WARNER BROS. HIT with BRENDA

MARSHALL

ARTHUR

KENNE DY BRADNA- LUNDIGAN - SUMMERVILLE Directed by William McGANN \

from o Play by Leon Abrams and George Abbott « Screen Play by Allen Rivkin, Charles Kenyon and Kenneth Game?

A Warner Bros.-First National Picture

Mat 203 — 7% inches x 2 columns (204 lines) — 30c

& A WARNER BROS. HIT with

From a Play by Leon Abrams RENDA ARTHUR

cra MARSHALL-KENNEDY AUP) OLYMPE BRADNA - WILLIAM LUNDIGAN - SLIM SUMMERVILLE

Directed by William McGANN © A Warner Bros.-First National Picture

Mat 202 — 534 inches x 2 columns (160 lines) — 30c

“Vd Rather Put a Bullet Through Your Heart...Than Let Another Man

“Have You!”

That's only one of the

THRILLS — you'll find on the —

A WARNER BROS. HIT with

BRENDA MARSHALL ARTHUR KENNEDY

OLYMPE BRADNA WILLIAM LUNDIGAN

SLIM SUMMERVILLE Directed by WILLIAM McGANN From a Play by Leon Abrams and George Abbott « Screen

Play by Allen Rivkin, Charles Kenyon and Kenneth Gamet. A Warner Bros.-First National Picture

Mat 104 84 inches (116 lines) —— 15c¢

Adventure Begins!

A WARNER BROS. HIT with

BRENDA MARSHALL ARTHUR KENNEDY

Olympe BRADNA - Wm. LUNDIGAN - Slim SUMMERVILLE Directed by WILLIAM McGANN

From a Play by Leon Abrams and George Abbott « Screen Play by Allen Rivkin, Charles Kenyon and Kenneth Gamet A Warner Bros.-First National Picture

Mat 105 43/, inches (66 lines) — 15c

EVERY MILE BRINGS A NEW THRILL!

A WARNER BROS. HIT with

BRENDA MARSHALL|| |ARTHUR KENNEDY

: OLYMPE BRADNA - WILLIAM LUNDIGAN + SLIM SUMMERVILLE pirected by WM. McGANN

From a Play by Lean Abrams ond George Abbott * Screen Play by Allen Rivkin, Charles Kenyon, Kenneth Gamet * A Warner Bros.-First National Picture

Mat 207 — 2% inches x 2 columns (72 lines) — 30c

A WARNER BROS. HIT with BRENDA

> ANUS VEE

ARTHUR

KENNEDY

OLYMPE BRADNA WILLIAM LUNDIGAN SLIM SUMMERVILLE

Directed by WILLIAM McGANN

€rom @ Ploy by Leon Abroms and George Abbott © Screen Play by Allen Rivkin, Charles Kenyon, Kenneth Gamet # A Warner Bros.-First National Picture

Mat 205 — 5% inches x 2 columns (158 lines) — 30c

ae TWO ADS

ON ONE MAT Mat 108—15c

ADVENTURE AHEAD! EXCITEMENT EVERY INCH OF THE WAY!

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Directed by WILLIAM McGANN 15%

* * *

Directed by WILLIAM McGANN © from a Ploy by Leon Abrams and George Abbot

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ac) Pe Directed by Wm. McGann ba) & From a Play by Leon Abrams and George Abbott Screen Play by Allen Rivkin, Chas. Kenyon, Kenneth Gamet A Worner 6ros.-First National Picture * * *

Mat 106 A Warner Bros.-First National Picture y Mat 107 3 inches (42 lines) — 15c 3Y, inches (51 lines) —15c

Warners’ Trailer Puts You on the Right Road

PUBLICITY

HIGH SPEED DRAMA

Mat 201 — 30c

“HIGHWAY WEST” is the thrilling new Warner Bros. crime-drama starring Brenda Marshall, Arthur Kennedy and Olympe Bradna, which opens at the Strand Theatre next Friday.

(Opening Day Story)

Daring Crime Drama

Hits Strand Today

A crime drama with new twists and a fresh treatment is Warner Bros.’ “Highway West,” starring Brenda Marshall and Arthur Kennedy, which

opens at the Strand Theatre today.

The fast-paced film’s stars are comparatively newcomers to Holly-

wood. Both Kennedy and Miss Mar- shall are from Broadway, and have had remarkable success in their recent work in films. And heading the important supporting cast are lovely Olympe Bradna, William Lundigan and Slim Summerville.

Miss Marshall’s role is that of a young bride who is shocked to dis- cover that her husband, played by Kennedy, is a bank robber. He 1s apprehended while doing a big job and sent to the penitentiary. Brenda, not letting anyone know of her marriage, Opens an auto court with her young sister, played by Olympe Bradna. William Lundigan falls in love with Brenda and all is cheerful until Kennedy appears, having brok- en out of jail.

Forced to harbor Kennedy until he is safe because of his threats to divulge their association, Brenda puts up with him. But when she finds cause to fear the relationship between her sister and Kennedy, she simulates returning love for her husband. He then wants to take her away. To facilitate this he stages his last holdup. It’s an excit- ing episode, and Lundigan comes to the fore to straighten everything out.

William McGann directed the screenplay, which was written by Charles Kenyon, Allen Rivkin and Kenneth Gamet, from a play by Leon Abrams and George Abbott.

UMLULULULOLOLOLULOLUCUEUALAUALACOUOLUUUUHLUEAEALOUOUOUOUULUC TOUT SYNOPSIS (Not for publication)

Six months after Claire Fos- ter (Brenda Marshall) mar- ries George (Arthur Ken- nedy), she starts to suspect his frequent trips and strange behavior. On one of these frenzied trips she switches on the radio to discover George Foster is wanted by the police for bank robbery. In an ex- citing battle she sees George shoot two policemen. He is sent to the penitentiary. Three years later Claire is operating an automobile court with her sister Myra (Olympe Brad- na). No one knows of Claire’s marriage, even her young ad- mirer Dave Warren (William Lundigan). George breaks from the penitentiary, finds Claire, and soon is making love to Myra. To save the girl, Claire simulates return- ing love for her husband. George then stages another hold-up. Dave captures him.

HIGHWAY WEST’ EXCITING TRAIL LEADS TO STRAND

Action thrown into high gear will race through “Highway West” when that dynamic crime drama starts its local run at the Strand Theatre on Friday.

The fast-paced cirme-drama_ has been tellingly filmed with an un- usually talented cast featuring two Broadway recruits, Arthur Kennedy, a comparative screen newcomer, has another fine opportunity to display his talent and acting ability, and lovely Brenda Marshall shares stel- lar honors. In addition, the piquant French girl Olympe Bradna, Wil- liam Lundigan and Slim Summer- ville round out the cast.

Kennedy’s role is that of a hard- ened criminal who maries Miss Mar- shall, the girl knowing nothing of his past. It isn’t until a daring episode on Highway West that she learns of his record. When he is apprehended, the girl starts life anew. In an auto: camp she opens with her sister, everything runs smoothly until Kennedy breaks out of the penitentiary. Lundigan, a very much interested friend of Miss Marshall’s, then steps into the scene to straighten things out.

UTLULELULILILLELILULULILLELULLLLLILLGLELELULIL Ce GLULIL CoOL CAST

Claire Foster BRENDA MARSHALL

George Foster ARTHUR KENNEDY

Myra Abbott Olympe Bradna

Dave Warren

William Lundigan “Gramps” Slim Summerville Wellington Willie Best Maroh x Frank Wilcox Blew oc Ge ay John Ridgely Wella i a Dorothy Tree Seiya: it a Noel Madison Readies. cee... Pat Flaherty Tales: 08 Victor Zimmerman

ACTION-THRILLER WITH STAR CAST NOW AT STRAND

“Highway West,” a new action- packed Warner Bros. film of high romance and danger is now being shown at the Strand Theatre. Lovely Brenda Marshall, the screen’s new- est star appears opposite: Arthur Kennedy, the young actor who re- ceived wide acclaim for his per-

mmance as James Cagney’s kid orother in “City For Conquest.”

Miss Marshall is seen as the in- nocent wife of a ruthless killer. After he is penalized she begins a new life, but her unhappy past continues to haunt her. Her worst fears are realized when her hus- band, now an escaped convict, re- turns to haunt her. He forces her to hide him, terrorizes the house- hold, and tries to make love to his young sister-in-law. In desperation, the wife feigns a renewed interest in him, and after his eventual cap- ture returns to the peace and se- curity she deserves.

The important supporting cast includes Olympe Bradna, William Lundigan and Slim Summerville. William McGann directed the screenplay, by Charles Kenyon, Al- len Rivkin and Kenneth Gamet, from a play by Leon Abrams and George Abbott.

In Thrill-Film

Mat 103 — 15c BRENDA MARSHALL and AR- THUR KENNEDY star in War- ners’ exciting “Highway West,” at the Strand Friday.

Longest Film Chase

The entire company of “Highway West,” including principals Brenda Marshall, Arthur Kennedy, Olympe Bradna and William Lundigan, traveled to Southern California's Big Tujunga Dam for four days’ shooting during the Warner film's production. Here, one of the longest film chases ever recorded was made. The hair pin turns of the vicinity were villains of the piece, which will be shown at the Strand starting its local run this coming Friday.

UUUUITLULLILIIL ULLAL ULC AL GLU UL LOLOL G OCU

PRODUCTION Directed by William McGann

Screen Play by Allen Riv- kin, Charles Kenyon and Ken- neth Gamet; From a Play by Leon Abrams and George Ab- bott; Director of Photogra- phy, Ted McCord, A.S.C.; Art Director, Esdras Hartley; Di- alogue Director, Hugh Mac- Mullan; Film Editor, Jack Killifer; Sound by Stanley Jones; Gowns by Damon Gif- fard; Makeup Artist, Perc Westmore; Special Effects by Robert Burks, A.S.C.

Running Time ...63 Minutes

(Review)

‘Highway West’ Packs Plenty of Power at Strand

Last night’s Strand audience thrilled to “Highway West,” a spine- tingling adventure story, brilliantly acted, thrillingly told, and capably directed. For sheer excitement, the new Warner Bros. film ranks as one of the best of its type this season.

The film tells the love story of a young couple on Highway West for their second honeymoon. The lovely and trusting wife, played by Brenda Marshall, realizes too late that her husband, protrayed by Arthur Kennedy, is a notorious ban- dit. After his apprehension by po- lice, the disillusioned girl opens an auto court on the Highway. But her new-found happiness is short- lived.

The husband that betrayed her returns to haunt and threaten her security. He has escaped from prison and forces her to hide him out from the police. In addition he makes

a play for her younger sister, por- trayed by Olympe Bradna, dis- courages a new suitor, and plans a daring hold-up. Only in the thrill- ing climax is this menace elim- inated, leaving his wife, her sister, and the suitor to begin their lives all over again.

Brenda Marshall handles the leading role with poise and assur- ance. Arthur Kennedy gives power and credence to the unsympathetic yet dynamic role of the criminal- husband. Olympe Bradna lends her dainty Gallic beauty as the infatu- ated younger sister, while William Lundigan is personable and_like- able as the earnest suitor.

Action-packed “Highway West” was directed by William McGann from a screenplay by Charles Ken- yon, Allen Rivkin and Kenneth Gamet, adapted from a play. by Leon Abrams and George Abbott.

STRANDS NEXT IS THRILLING CRIME-DRAMA

“Highway West,” a_ thrilling new adventure film, comes to the Strand Theatre on Friday. Brenda Marshall, lovely brunette heroine of “The Sea Hawk’ and “Foot- steps In The Dark” appears op- posite Arthur Kennedy, popular new leading man.

Echoing the screeching brakes and whirlwind pace of the cars that swarm Highway West itself, the new film is calculated to thrill the most hardened action fan. The story deals with a hardened criminal who conceals his past from his wife. After a series of daring hold-ups he is sentenced to prison for life. He escapes and returns to terrorize his wife. In a spine-tingling climax he is eliminated, leaving the girl and her sweetheart to begin new lives together.

The talented supporting cast in- cludes Olympe Bradna, William Lundigan and Slim Summerville. William McGann _ directed and Charles Kenyon, Allen Rivkin and Kenneth Gamet wrote the screen- play, from a play by Leon Abrams and George Abbott.

FINE ACTRESS RATES TOP ROLE IN STRAND FILM

Brenda Marshall stars in “High- way West,” the new Warner Bros. film coming to the Strand Theatre on Friday. ‘The lovely brunette who leaped from the com- parative — ob- scurity of small roles with the Fievdeein-a al TPheatre-= to leading parts opposite Errol

3 | Flynn, — essays i the stellar role of a woman Mit IDA a bey caine wiseavers Brenda Marshall ; that=. ‘she: 1s

married to a dangerous criminal.

She keeps this knowledge to her- self and when her husband, played by Arthur Kennedy, is sent to prison, she decides to start life anew. To her. dismay, she discov- ers that the past has a way of in- truding onthe present and he returns “just when she hopes that he and everything connected with him has gone forever.

Olympe Bradna, William Lundi- gan and Slim Summerville head an impressive list of players.

TROUPE FILMING STRAND DRAMA 1S STYMIED

Almost everything that could hap- pen to a location crew happened to a company which went to Big Tujunga Canyon to film scenes for Warner Bros.’ “Highway West,” opening at the Strand Friday, ac- cording to the report turned in by Assistant Director Elmer Decker.

Item No. 1 reads: “Cowbells in vicinity ruining sound track. Sent four men to round up all belled cows and drive to other grazings.”

{tem No. 2: “Bee ranch in vicinity. Bees sound like Stuka Bombers. H. Fenry, beeman, arrived and cleared area for shooting.”

Item No. g: “Local speed artists driving into camera focus will kill themselves unless extra policemen are set up to re-route them, L. A. police contributed two retired police; put on our payroll for duration.”

A grand climax and conclusion was reached with Item No. 4: “Shooting on location discontinued at 11:15 A.M. because of rain of cloudburst proportions. Believed advisable by Director McGann be- cause location is on site where big flood of few years ago occurred.”

VERSATILE STAR IN EXCITING STRAND FILM

Arthur Kennedy made his War- ner Bros. debut as a dreamy-eyed, piano-playing young brother cf James Cagney in “City For Conquest.”

Today, in six stages of easy transition, he has become a whiskey- drinking, bank - robbing, guard - killing young heel in “Highway

nec aas i. Westy the

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Arthur Kennedy hie sb fie opening Fri-

day at the Strand.

After his role with Cagney, Arthur was given his hardening around, the edges in “Knockout,” in which he played a prize fighter who fell for the wrong girl and left his*good wife. Picture number three found him tasting blood in “Strange Alibi.” In “High Sierra” Kennedy was well on his way to ‘his ultimate success as an assistant bad guy to Humphrey Bogart. In “Bad Men of Missouri” he turned “bad” nobly. Now, he’s just plain bad.

EXPLOITATION

THERE’S ACTION ON THE HIGHWAYS!

There’s plenty of action, color and romance along the high- ways. Take advantage of this by running an amateur photography contest. All contestants submit photos of shots taken along the highways. Most unusual and most interesting shots win guest tickets. Contact local news-

papers and photographer for their cooperation.

HIGHWAY ADVENTURE CONTEST

Many an exciting adventure has taken place along the highways of every city. Capitalize on this fact by running in cooperation with local newspaper, or on back of pro- gram, a contest offering tickets to contestants who send in

best true story on “My Adventure Along The Highways.”

SHOW ’EM THE WAY

Yowve probably thought of these directional arrows and

route signs. Go ahead, we say.

You've got the right picture!

ae oe ee ey ues HIGHWAY Wes,

THEATRE

DEALER TIE-UP STILLS

Spot these tie-up stills in windows of all local merchants. Order “HW Tie-up Stills”—90c for set, 10c individually — from Campaign Plan Editor.

BRENDA MARSHALL Groen Watch. uo BM 633 : Charbert Perfums BM Pub A176 LucienLelong Perfume..OB Pub H Volupte Compact .BM Pub A148 Volupte Compact ........ OB PubG R.C.A. Victrola & Radio

OLYMPE BRADNA

BM PubA

seer HIGHWAY WEST WILLIAM LUNDIGAN :

Evening Clothes ................ WL12 American Thermos Bottle. HW 28

Byer-Rolnick Hat .............. WL16_ R.C.A. Pushbutton Radio HW 35

LOBBY DISPLAY

Build miniature highway in lobby with toy autos on blow-up of local map. Sur- round with action stills plus copy stres- sing the thrills and adventure found

along ‘SHighway West.”’

THROWAWAY TO GET ATTENTION

‘This is an easy one to make up. Pick up the traffic light

illustration below.

STOP! Wondering

what to do?

GO! to the Strand The- * atre and thrill to the high speed excitement

and high tension thrills in "Highway West."

ACTION IN YOUR LOBBY

Use cutout of Kennedy with gun in hand. Mount and

stand in lobby. Copy beneath cut-out reads: This notorious gangster was captured on Highway West! Invite kids to try their hand at capturing this gangster by letting them shoot at display with suction-cap bullets. Guest tickets are awarded to those kids that hit the bulls-eye.

SAFETY CAMPAIGN

How about a safety campaign tying in with “Highway West?” Contact local chief of police and have him endorse this Safety Campaign. WHEN DRIVING ALONG THE HIGHWAY: Don’t exceed the established speed limit. Don’t try to pass a car on a hill.

If you drive, don’t drink; if you drink, don’t drive.

Always come to a full stop before turning into a main thoroughfare.

Obey all traffic lights, don’t try to sneak across on the yellow light.

Slow up when you come to schools.

See “Highway West” at the Strand Theatre and you'll know why the above rules are so important.

“HIGHWAY WEST” FOR HIGHWAY’S BEST

Station usher on local highway to take down the license numbers of the most careful drivers on the highway. Li- cense numbers may be published in local newspaper and displayed in your lobby. The owners are presented with guest tickets to see “Highway West.”

HIGHWAY WEST RACE FOR KIDS

Secure permission to rope off a section of about 100 yards in front of your theatre and contact all kids, who’ve made a soap box auto, to enter a race known as the Highway West Derby. Plenty of newsbreaks and photos should result if handled like the ever popular soap box derbies.